Dave Portnoy, founder of the popular media outlet Barstool Sports, has publicly voiced his support for Florida’s recreational marijuana legalization initiative, which will appear on the ballot this November. In a video posted on X, formerly known as Twitter, Portnoy announced his backing of the amendment, emphasizing his belief in personal freedom. The video, which quickly went viral, features Portnoy stating his desire to enjoy simple pleasures—like watching football, eating pizza, and smoking marijuana—at his Miami home.
Portnoy’s support adds significant visibility to Amendment 3, a measure that, if passed, would legalize recreational cannabis use for adults 21 and over in Florida. The proposed law would allow individuals to possess up to three ounces of cannabis and no more than five grams of its concentrated form. Proponents of the amendment argue that it’s about personal rights and the freedom to choose, themes Portnoy echoed in his video.
The Barstool Sports founder’s endorsement is likely to resonate with his large, predominantly younger fanbase, many of whom support the legalization of cannabis. Portnoy’s relaxed take on the issue—paired with his love for football and pizza—has further stirred conversation about the ongoing national shift toward cannabis legalization.
As the November election approaches, Amendment 3 remains a topic of debate across the state, with supporters pushing for greater access and regulation of marijuana, while opponents cite concerns about potential social and health impacts. Regardless of the outcome, Portnoy’s viral video has certainly brought the conversation to a wider audience.